How to write a radio ad that hooks your listeners
As you learn how to write a radio ad, focus on creating your call action, hook, and core message. But first, decide how long your radio spot will be.
How to sponsor podcasts: Find the right podcast and ad type
Before you create your sponsor podcast, you’ll need to find which podcasts your target market listens to and what ad length is the best fit for your company.
What marketers should know about the Radio Advertising Bureau
The Radio Advertising Bureau is a nonprofit focused on advocacy for radio. It offers marketers plenty of useful research on what radio ads are effective.
The complete guide to radio advertising
Radio advertisements are effective, reach the masses (while still making use of unique targeting opportunities), affordable, and simple to launch.
The ultimate beginner’s guide to using YouTube audio ads
YouTube audio ads can only be placed on music content or podcasts — audio-centric content. Here’s how these ads help you target your key demographics.
A beginner’s guide to the benefits of radio commercials
Radio commercials are cost-effective ways to target specific demographics and raise your brand awareness. Here’s how to create a radio ad script.
Here’s how these 4 common digital platforms can build your brand
Digital platforms include social media platforms, email platforms, online platforms, and streaming platforms. Here’s why you should treat each one differently.
Digital advertising examples to inspire your next campaign
When looking at different types of online advertising methods, it helps to see each one in action. Here are examples of email marketing, SEO, and beyond.
30-second radio ad script examples to inspire your own
For a short radio spot, it’s hard to tell what to include and what to leave out. Don’t worry — these 30-second radio ad script examples should inspire you.
Everything you need to know about electronic advertising
Electronic advertising is an instrumental way for brands to get in front of their target audience in a more cost-effective way than traditional advertising.